Devils-advocate here... a reserve could in fact be setup, it's just more difficult and more costly in Bitcoin, essentially if european central banks were to buy up say 30%+ of all bitcoins that were ever to be made and establish a fixed buy/sell rate between the Euro and bitcoin you would have a fully functioning reserve, but the act of acquiring said amount of bitcoin would be particularly costly, however on the flipside the systems, people and property needed to administer it would likely be considerably cheaper than the current reserve system infrastructure. The optimal approach to this would be to quietly over a longer period of time establish this system and be the first to do it. With all that said the costly part at current impact is nowhere near being much of a blink of an eye for this level of financial entity.
I think you are slightly misunderstanding what they mean.
The ECB views issuers of virtual currency as debtors. In particular, they see bitcoin itself as debt. Bitcoin is perceived like a letter of credit issued by some 'bitcoin bank.' In the event of a panic, bitcoin value could collapse just like any other illiquid debt [honestly, this collapse is quite likely to happen at some point]. They worry that a panic could have broader ramifications for the economy (not now, but perhaps later if bitcoin became widely used). Debtors who held bitcoin assets in their portfolio would go bankrupt and their creditors would suffer (potentially leading to a credit crunch in conventional bank land).
To deal with this, they feel that the 'bitcoin bank' should perhaps have a reserve requirement, say 10% of bitcoin value in Euros. The reserve would be used as a buffer to buy bitcoin in the event of a panic. It would also constrain the 'bitcoin bank' from issuing too much bitcoin. Essentially this reserve would put a floor on the exchange rate. If the reserve ran out because of a bank run, then the ECB could step in as a lender of last resort. They would lend to the 'bitcoin bank' to prop up bitcoin value. The 'bitcoin bank would pay them back later... Bitcoin users would anticipate ECB backing and would therefore be unlikely to panic.
This idea make sense for Linden Dollars (if the currency was widely used). There is a real bank like entity there, "a nonfinancial coroporation". For bitcoin, there is no such concept as the 'bitcoin bank'. There is no corporation to regulate. Sure, the ECB could assume the role of 'bitcoin bank', but I don't think this is what they had in mind. They imagine that there must be some entity that can unilaterally print more bitcoin or take bitcoin out of circulation. They think it might need regulation. As a defender of central banks, even I have to admit this is funny.
For both bitcoin and Lindens, they don't want to do anything now. They are just thinking about what to do if the currencies became widely used in the future. Their attitude towards bitcoin is positive, but their plans for how one might regulate bitcoin are quite confused.