honestly really surprised there has been this much selling and no buying leading up to the distribution....wtf?

Just to make it clear. buying happenig all the time. Iconomi dumped over 2000Gbytes so price is holding down.

The fall before the airdrop always has been much more than 20%, so better hold Bitcoin and
buy Byteballs at more than 20% discount in the first panic dump of the airdrop

because they want to sell before the new supply comes on and have enough byteball that they don't care

They can probably by back a lot lower after there sell plus market sell.

It significantly spreads risk for them without much down side, I mean they are about to get a whole load more of byteball.....so why would they not do this?

Distro hasn't happened yet, and don't click on any links people... careful out there.   The byteball snapshot is within the next 12-16 hours I think... anybody got that countdown site?

I like the timer on the byteball.org site better.

Keep in mind, the full moon doesn't mean the snapshot has been taken.   So, when the full moon happens, the snapshot is the very first solved block.  The actual distribution happens typically within a day just in case of a re-org.   So, safe to wait, but you are pretty safe to move your coins.

I think you're asking for investment advice. 
Honestly, it's better to flip your own quarter instead of looking for a reason to blame someone else if the advice is wrong.

Heads = Up
Tails = Down

(Personally, I think it will make a big drop.)

If you look at the other side, the capitalization of 200 million is very high for this coin
Subject to a low volume of trading

If history teaches anything, there should be a substantial drop that will trend for 2 to 3 weeks leading to the next distribution.  

Personally, as a believer in BB, I fear a very bearish market when the distribution ends.  I think there's a very good long-term outlook but with no clear utility beyond spec investing at the moment, I suspect we'll see a major lull in interest when investors are no longer hedging against their 20% gains.

I look at BB as a long-term hold but expect $100 or less per gbyte post distribution.

It's no surprise: last month the price dropped 50% from before to after the distribution. Everybody who bought to get 20% more, lost money.
Now people assume that, so they sell before instead of after. There will still be dumps after the distribution, but I expect it to be less. The 20% is kinda self-correcting the preculation if the difference in price gets bigger.