Presently this campaign is 5% hero members, 17% senior members, 27% full members, 19% members and 32% junior members. Assuming the campaign is filled at roughly this rate, it is promising to pay out 1.1765 BTC every week, for at least 6 weeks, and if absolutely no payments are made until the end, as is the current plan, OP will owe a debt of 7.059 BTC. Newbies who ask for a loan of 0.001 BTC with no collateral or escrow are always turned down. This one is looking to owe upwards of $20,000 at once. The project's budget says that advertising will be paid with 5% of the money raised in the ICO, meaning only after raising $380,000 of ETH will this campaign be sustainable without changing the budget.
Furthermore, the minimum the contract will allow without refunding all investors is the sale of $110,000 worth of tokens. What happens if this goal isn't met? The campaign can't be paid for because all the investors were refunded already, meaning everyone wasted their sig space for 6 weeks, at least. Also, the ANN thread only has 2 pages.
Join with caution!
True, this campaign is basically "We have no money yet so we're not sure if we're going to pay you. Don't worry, though. We got you, you just have to pray that our ICO gets successful!"
Moderated thread too, not that I'm accusing them or anything but these all seem fishy in my opinion.
Nonetheless, all unfunded ICO campaigns are like that anyway.