Transparency of the team and the project as a whole increases the credibility of the project and investors are willing to fund open projects
Your example, this is perhaps an important argument in order to look at the project, especially now. Probably now is the moment when you can buy coins for a good price.
And the schedule looks really interesting now.
Good chance for those who thought of purchase of coins, you are right. With such bonus it is also worth buying, otherwise, in the future they will rise in price. It is possible to wait of course even more and to make purchase after an exit of coins to exchange, there is a probability of cheaper price.