I'm telling you, the first proper alternative to that rag-tag outfit that comes along will kill Mt. Gox in a quick second. Here is the key to wiping Mt. Gox away:

1. Provides a smart slick marketing and appearance. [Builds Faith]
2. Provides transparency regarding security and implements strong security measures. [Builds Faith]
3. Undercuts Mt. Gox's transactions fees. A free month of trades, or something equivalent. [Builds userbase]


Poof. Mt. Gox is gone.

Lets hope camp bx manages to cut the mustard.