will the coin be easy to purchase for non-technical people?
If someone has to open a coinbase account, then transfer it to an Etherum wallet, then move it to your website account, I think a lot of people will get confused.
An average person needs to be able to easily and quickly buy the coin, without having to go through a lot of steps.
For such cases, we have developed an instruction
https://okoin.io/HowToInvest.pdf?v=1.0In it, everything is described in detail step by step how to get tokens, even if you are not an experienced user.