I'm sorry but I didn't catch the idea of "swiss bankers and lawyers". Is it like a trick when you try to speculate on confidence to swiss banking system? I thought that the main idea of your financial platform is to implement blockchain technologies in every day life and leave the classical system of banks. But you pose your company as a bridge between crypto and real economies, and I'm not sure that it is a good idea to associate your modern crypto company with old classical bank. Can you explain me such a mismatching?
It says "aproved by swiss bankers and lawyers", because our services are approved by our advisers from one of swiss banks and also lawyers from switzerland. I don't see any trick here. It says like it is.
About old classical bank: answer me, could you buy a bread by crypto in your local shop or pay for medicine or pay to your empoyees if you have a buisness? How would you survive without fiat money?
Nowadays there is no such infrastructure for let you live with cryptocurrencies solo. So as you say we are the bridge between real buisness with different forms of legal entities with tax liabilities in fiat money and crytocurrencies which they want to implant in their buisness. Fin tech isn't so simple as you think. You can't just say I'm cryptoentusiast and I disallow all forms of fiat money.
I already answered same question, just spend a little time and read this thread. Also read the whitepaper if you want to understand what services the project will provide.