From the FTC website:
http://business.ftc.gov/documents/bus02-business-guide-mail-and-telephone-order-merchandise-ruleThis is a VERY interesting read!!
Some of the key points:
1) after ordering, BFL had 30 days to deliver our product. If they were not able to ship in that time frame, they were to notify all customers and ask if they wanted to maintain their order. By 60 days of not shipping, they were to contact ALL customers and offer to refund their money, if they were not able to contact the customer, then they were required to refund the money.
2) They are also required to refund the money if the customer requests a refund if their product has not shipped. Note this is completely different than BFLs policy of not refunding because we are shipping product.
3) It is also VERY interesting that BFL is exposing themselves to fines of $16,000 per occurrence of breaking the rules. Since they are breaking the rules for EACH and EVERY customer, this alone could be enough to break this company if people start complaining to the FTC.
Quoted from
http://tarspublishing.com/butterflyrefund/