As per my knowledge, Some investors invest in bitcoin when the price reach to 20,000$ but now price is hardly more than 10000$.
Should they loose their money?
But still investors are invest in why ?
they never lose anything as long as the coins remains on their wallets or exchanges because only the value whos changing but the volume of the coins never change until its being sold
Those investors that still investing even losing funds are the people who believes in this technology and they know that in future earning is what would come to them,so they are keep buying and holding untill the price goes enough on what they wanted it to be