Hi. It looks like the Ubex team considers modern targeting method not effective enough, but they work quite good. How can you explain this?
They can work much better. In addition, only several platforms offer wide opportunities for targeting.
Okay, but isnt it enough? It seemed to me that it was quite easy to sdjust Google Adwords targeting, and the conversion cost is quite affordable.
However, theres an opportunity to improve the quality of targeting algorithms, and, consequently, the effectiveness of expanses. Im sure that neural network will deal with it easily.
