Much more merchants accepting Bitcoins for "real" commodities.
Agreed. I think the single most important thing now is making it easy for merchants to accept Bitcoins. So that they can integrate it into their sites webshops in an elegant way without knowing anything about the details of the system.
Also this should be documented very well. Not the current spread-around bits and pieces of information, that's just too much bother for a busy vendor.
All of these IMO...
Lets get to work!
+1. Yes people, please go to work on something, instead of creating a zillion thread about what bitcoin needs the most. Be a hero, just build it!

I cannot personally build anything, technically. I have experience in politics, so I understand bitcoin.
I understand psychology and monetary systems, banking and economics.
I have proposed in another thread that got zero replies, but I will propose again....
How is Bitcoin supposed to integrated into a monetary system who's accounting goes by the dollar?
In other words, for insurance companies to back a company they have to assume a limited amount of risk. How can an insurance company, backed naturally by banking institutions, insure a company who's risk includes bitcoins, which fluctuate rapidly by the day and which is severely prone to hack attacks and theft, as it currently stands, and which is in direct competition to the banking cartels, which own the insurance companies??
Put more succinctly, how can a company account for bitcoins on it's books, when it must convert that denomination to US dollars immediately in order ti insure against loss? There will always be an exchange in the company's accounting, that they are dealing with.