Idea seems unique and it is all how better developers establish the code and implement advanced features which deals more advantages that will grab more attention of the participants.
Actually the idea isn't 'unique' there are a few different groups out there tackling how to decentralise storage, but the issue they have is they are not thinking about when there are not enough people online to share the content, when there are no peers in the network, costs to upload and edit content, reliability of streaming HD content. Our approach won't need you to download the blockchain of large amounts of data. We will have dedicated servers running in the background to offer a backbone to the hybrid/decentralised network.
So you will always have content ready to go.
Also the gamification of our ecosystem is something we think is super cool, and benefits anybody who participates on the network.