I don't quite understand why would they ban advertising certain type of services on google but allow the same type of ads on youtube (google owned). That's just double standards, I'd expect any ethical-concern actions to be taken on the group level, not separately for each platform.

Good to hear they're shifting towards more crypto-friendly stance though. This adds legitimacy to all the cryptocurrencies businesses that are allowed to advertise.

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Maybe it's for the best. I'm not gonna cry about it. Although, similarly to regulated exchanges, they could allow SEC-compliant ICOs.

This is not as bad as it seems on the contrary this shall remove the spam and shit loaders out and only allow genuine exchanges to advertise. One of the main reason it was banned due to spamming and fraudulent activities, and which in turn had dented public sentiments. If you see in a way google is vouching for cryptos and this is indeed a very positive news according to me.

First of all it’s a good step from Google to lifts ban from crypto Ads, but for that they put some conditions like regulated exchanges or regulated ICO’S will allow to give Ads on Google.
I think it will a first step to regulate digital currency & might possible will not be acceptable most of exchanges.

Well, maybe google want to advertise only the real project, not scam project, that's why they need to use regulated/verified exchanges.
Actually with this, maybe we can invest on some projects without afraid it will become scam project. Anyway, let see how it goes in the future.

I read that article and the conclusion is google will manage crypto ads, and there is no word who said regulate the system that is on cryptocurrency. And I guess it was good news for cryptocurrency industry, as what someone said before, that way can reduce fraud or even eradicate it. This method is very important because it will have a positive impact on new users or investors.

the only thing that this will do is to prevent scams like ICOs to be able to use google ads to find their victims otherwise it will do nothing to reduce them. they will continue to happen for as long as there are newbies who are willing to participate in their scams. and this has been going on for a long time, even before the ICOs were created and started using Google ads to promote their crap.

Yes, but this only applies to approved popular exchange platforms. This doesn't mean anyone can publish cryptocurrency ads on AdWords.
 

Understating the value that these advertisement platforms brings to the crypto space will be shying away from the truth because they have proven to be a potent platform in which new funds come to the crypto space and getting the popularity to new grounds and it will not be out of place to conclude that the ban from all of these platforms have contributed in their own little ways to the downward trend that we have witnessed since the beginning the ban has cut across several social media platforms.

The issue of verification that can be avoided and to me, its meeting people at the middle. There was a time every advertisement concerning crypto I see on Facebook or Google by default have scam written all over it but if the ban could reduce that then its working and now they want to open it up , then it should be supported or else we stick to the status quo and be expecting miracle to happen without the massive people not coming into the market. Its actually the greedy people that have put the conglomerates in position of strength in determining what would happen in the crypto market.

This news is a welcome one as this measure will serve two purpose and sustain the cryptocurrency space. It is now possible for ICO advertisement to be in google but the project must be verified. This verification will help to sieve out scam project thereby cleaning up the system and only credible projects will esee the light of day. The second problem that this will help resolve is widening the adoption of bitcoin as more people will be drawn into the crypto currency business and usage will also increase.