so far this is just a rumor there is nothing confirmed and unfortunately as this is a manipulated pump and dump market someone spread this rumor to make a profit with this pump and dump market and as most people in this market are greedy people they didn't need take any minute to investigate whether the news was true or not, people immediately rushed to buy bitcoin and the price is at $39,000, the problem will be:

how will the price hold up at $39,000 if amazon doesn't accept bitcoin as a means of payment in the next few weeks? That's what people aren't thinking about and the unlucky one who buys high will be the one who reaps the losses

A few years ago amazon did plan to accept bitcoin, but that plan didn't happen and there was a lot of speculation about why amazon still didn't accept bitcoin.
But this time Amazon seems serious about accepting Bitcoin, as a new report from City AM comes after internet users saw interesting job openings on amazon over the weekend, including job openings for the "Digital Currency and Blockchain Product Leader" section.
https://www.amazon.jobs/en/jobs/1644513/digital-currency-and-blockchain-product-lead

It proves that amazon is really serious about accepting bitcoin as a payment option and of course Amazon will develop its own crypto currency.

We should still not forget that Bitcoin has transaction capacity issues. If Amazon were to accept only Bitcoin and no other payment method at all, we would be screwed. Their revenue is so high and their transaction volume insane, we would quickly be running into a deadlock as Bitcoin couldn't scale quickly enough. It is good news on the one hand, but it would be even better if we knew that Bitcoin could live up to the challenge technically.

I can imagine now that they have been quiet for so long regarding cryptocurrencies and accepting Bitcoin as a means of payment in specific, it is possible that they loaded their bags for years now and are indeed going to make a huge announcement that they accept Bitcoin. Maybe they even come up with additional technology to support Bitcoin. That would make them immediately rich just by selling their bag I guess (if they have one).

There's a flash report that Amazon denied the rumors that they're going to accept bitcoin payments at the end of this year. Well, that escalated so quick and never expected that they'll deny it. But that's better than to hope for a false rumor.

News: Amazon Allegedly Denies Bitcoin Acceptance Rumors

Exactly this pissed me off today!
I hate rumors, bad or good, I hate them. China bans bitcoin mining, show me proof, it did happen, ok, it was true let's deal with it when it's fact! European bank bans anonymous wallets, screw that again, it's a rumor based on somebody not understanding English, and it's a damn project, if it even happens it will happen years from now!

But!!!! We had tons of goods news, checked news, confirmed news, from Microstrategy buying, from Salvador legal tender to German banks allowed to service crypto, confirmed positive news, yet the market was going down. And now we have a rumor from a "sauce and suddenly we're 16% up, seriously, what the hell? I know it's going to sound bad but now I do understand the people saying that this is a damn manipulated market case what happened in the last month makes really no sense compared to the way the price has moved.

There's no official confirmation yet that Amazon did it but I hope so they really did it but for now this is just a speculation/rumor and someone who spread this might actually be gaining some profit since it looks like a market manipulation again. If it's a price manipulation we will see this price won't last for a week or so and we will come back to the level of $32k to $34k again.

I don't know if we were just lucky this time but this is not believable that Amazon did this ww should wait for their confirmation.

Yeah, and with this denial, no wonder the price goes from $39k back to $37k as of this writing.

In any case though, it was a good run from $29k-$39k and for sure, speculators have made big profits from this jump. And so we are back to trading sideways again and let's hope that Amazon will "change" their mind at the end of this year and start to consider bitcoin as payment method in 2022.

They might as well introduce their own token. I am not so sure whether this article right. This is not the first time I am seeing a news like this, but it has never happened. But it wouldn’t be bad to believe that they are working on something like that, that’s if they really hired Blockchain experts as some has said. When the time is right we are going to know what they are really working on, whether they are trying to implement Bitcoin as a method of payment on their platform or they are just trying to create their own token and use it instead of Bitcoin?