It happened on 2018 when the market too low and dropped a lot which had made a lot of people too wary about the market condition by that time.
This time, it's the same and you're likely in the same shoe just like everybody else on that particular bear market. If you're holding bitcoin, you need to be patient and avoid unnecessary purchase with altcoins that do not have the potential because it will potentially add losses.
I think it's still safe to ask him to hold for the long term without selling anything if the OP only has bitcoin in his portfolio. But if he has a non-potential altcoin then I'm not sure if a long-term hold will bring it all back for him later. Obviously bitcoin has great potential to score new ATH in the future so the best advice for that is to hold it.
I can think that the OP's losses are cumulative from the altcoin and bitcoin because it looks like the OP would never have lost that much if he had only bought bitcoin on ATH last year. Nonetheless, I think hold is the best advice for him right now especially if the altcoin he owns have good potential to come back at the highest price.
We all do have the same opinion about bitcoin's future and it's possible that it will reach another ATH because that's what we've seen in the past. It won't be stopping to the last ATH that it did and it shall be greater than what it has reached.
And when it does, those who have prepared and held for a long time hoping for the comeback of bitcoin together with their holdings, they'll all be winners and so are we.
Just don't sell at losses and if you're too patient, you don't need to do anything but only hold.