First, the picture you showed does not look rural to me
This couldn't look better than being a rural settings, consider the sitting, the pitch and the natural grass, an urban football stadium couldn't have look like this, i think the community there are really football enthusiast to have decorated the match in this beauty, while the fan expressing thier interest on bitcoin.
yet it is good to see someone wearing a Bitcoin shirt. The awareness about Bitcoin is on and I know that with time the remotest areas of the world would hear about it.
Of no doubt, adoption is increasingly going higher everyday without a limit
But more civilization is still needed in so many rural areas because the challenge they will have is the lack of internet facilities, while some don't even have electricity. It will take time, sponsors and several awarenesses for this to be achieved in full.
This is happening already, a situation where no barrier can be made on bitcoin to be use as payment means, the mobile phone without internet is an example in one of the African countries.
