There are institutions, and even some individuals who do much believes in the potential of Bitcoin, they know the price of Bitcoin will always go higher on the long run. In this very transaction made by strategy, some persons might see it as something abnormal, but honestly it is not abnormal. Sometimes in 2025, Bitcoin traded about $126000 before bear market took it's price to where it is now, and company like strategy have been into the business of investing in Bitcoin long ago, so they understand how this business work, knowing fully well that there is every possibility of Bitcoin even surpassing it's all time high in the last bull season.

If you really want to invest in the Bitcoin market, there is no need timing the market, and you don't even buy when the price is at the bottom because doing that might cost you your investment opportunity because it could be that when you are expecting the price to come down, that will be when the price will go up, but one thing is sure, if you purchase Bitcoin at the price of $80000 today in time to come, the price will likely double, and profit will be made.

If you calculate the average amount of their Bitcoin purchases, they did not face much loss, but they had to sell their Bitcoin holdings so urgently to pay the dividend on the shares. So they sold a little Bitcoin and later they focused on buying Bitcoin again. However, due to their consistency in buying Bitcoin every week, their Bitcoin investment was able to improve even more, the average price of their Bitcoin purchases https://www.strategy.com/ledger was $75,412 per Bitcoin. However, they sold Bitcoin at a small loss, so they did not suffer much.


Look at the low average price of Bitcoins that they have been able to sell in the dumping market. However, the Bitcoins that they purchased at the beginning of their company were very cheap. Because of this, even after purchasing Bitcoins at the highest price of all time, their Bitcoin purchase price is still $75,412 per Bitcoin. This is the biggest proof of how much savings can be achieved by following the DCA method strategy.

Makes way more sense when you look at it as treasury management instead of market timing. But oops, selling at $62k and buying back at $80k is still rough to see. 😂 Definitely a whole different story when it's a company balance sheet and not your own stash.