actually it's pretty simple if you think about it, they need to buy it first, they annot acquire it directly, if wages had been payed directly in bitcoin, i'm sure right now adoption would have been in course already
right now people need to do a logest way to use bitcoin instead of fiat, because of one more step, buying bitcoin...
Yes, but nobody will start doing such a huge step as paying wages in bitcoins until Bitcoin doesn't earn much more trust and it doesn't get adopted much more by the people all over the world.
So this is actually quite dependable process. We need to tackle first successful buying in order to grow our adoption so that one day people start paying or just giving an option to pay wages in bitcoins.