**Potential future clients impressed by the message within this book and video series will be much more likely to choose DNotes as a partner to launch their business or blockchain product**

The book and accompanying video series will form a crucial component of the consulting services that DNotes will provide its clients that it works with. When existing companies and startups approach DNotes to aid them in raising venture capital or crowdfunding efforts, we will go above and beyond what is offered elsewhere in the industry. We will not only be able to assist clients with releasing their own blockchain applications on our turnkey solutions platform, but partner with them to ensure that all products launched on the DNotes blockchain are successful and provide a return for their investors. The current market only caters for producing quality products, but there are three other key pillars of business success: customers, management (you), and employees. DNotes will be able to provide the expertise to help people in every facet of their businesses to maximize their chances of success, in a way that nobody else in the industry can. This book forms a component to maximize the reach of that message, and to serve as a written guide to current and future partners. People looking to launch their business of blockchain related project who read this book and are impressed by the messages contained within it will be much more likely to choose DNotes to facilitate the process -- knowing their chances of success will be higher. To top it all off, the book is for public sale, and all proceeds will be paid to DNnotes Global, who will spend the funds to further benefit the DNotes ecosystem.

Ok, I couldn't put it off anymore. I just ordered Alan's book. Looking forward to digesting it and checking out all the materials on https://fourpillarsofbusinesssuccess.com/

Thanks, TwoCorn. I am very happy for you. I trust that you will find it helpful and inspirational. Feel free to ask any questions.

Excellent TwoCorn! I too am very happy for you. We appreciate your support and look forward to hearing your feedback.

It is common for VC to help their investment projects with support in some way, normally a seat on the board and their expertise depending on the size of the company, and the stage of growth it is in.

There are several components:

Business;
Venture Capitalists or investors;
Product platform;
Capital raising platform (for ICO or even standard investment);
Consulting services;

Current iterations in the market can cater for product and capital raising agent, for say, an ICO -- however we've seen that very few ICOs are successful or credible in their claims. For the ICOs out there who do have good products, there is still little chance that they will beat the low odds of long-term business success because of other prevailing factors like management, marketing, employee satisfaction, company culture etc. There are also no platforms offering the consulting services to maximize their success -- let alone any capable of doing so. I imagine this is likely because developer and ICO platforms are more product-centric, and the fees (in dollars or crypto) from consulting probably can't yield the 10,000% returns possible by with a quick ICO pump and dump. If they were thinking longer-term, they'd see that products born on their platform that reach heightened levels of acclaim will reach much larger returns, but there is a much higher personal investment involved. This approach would align the long-term interests of the platform, investors, and business.

I wouldn't be the person making any decisions on this, but I will offer my vision of how this could look several years in the future:

TimMarsh holdings is a startup that wants to enter a highly competitive market with its own take of a popular energy application, where leftover solar power collected from off-the-grid homes can be collected and then automatically sold on a peer-to-peer market place. The barebones of the application interface have been built, and the trading credit system designed, but you need 5 million dollars to expand the idea into a working platform. You could use the DNotes platform to list an 'unverified' ICO, and go it alone, procuring your own team of expert crypto advisors from LinkedIN, or blockchain "experts" who are already onto their 4th project in 18 months, but your preferred approach is to approach DNotes Global to run a verified ICO that allows access to more choosey and wealthy investors who select on quality, or even operate one in partnership with us.

DNotes Global meet you, and if you passed all preliminary checks, we would extensively review and verify all your personal details and scrupulously research your business idea, potential market, and your competitors and see if there is a viable business case that we could help you build a business plan for that we would be willing to put forward to our list of accredited investors (this list could be those accredited by US law, or a set of investors that meet our own conditions, but we will continue as though it is the former).

The ICO for example could be split into two pools:

Pre-ICO = for accredited investors, who get first right of refusal on all ICO offerings on the platform. There are benefits to having first right of refusal: always being able to purchase before soft/hard cap on ICO is reached, with spillover eating into the standard ICO token pool; the first right to any bonus tokens; and all token offerings that include attached sale of equity would be included in this round to meet securities laws. One example would be purchasing 50k of equity in the business, and also purchasing 50k of tokens used in its economy. Another would be having "mastercoins" that are issued in the pre-ICO round that stake and produce normal coins based on coin age instead of having 'investment bonuses' for early buyers, which will encourage them to not dump their holdings instantly once they hit the exchange. Just highlighting potential solutions to obvious problems in the current market.

After the pre-ICO, DNotes could look among your investors for those who would be able to offer their expertise in areas needed by your project (in a capacity commensurate with their investment + further pay), we could factor this self-interest into decisions we make when building an advisory team of experts in various fields from business strategy, marketing, operations etc. We could also have a network of DNotes employed professionals with skills from writing business & press releases, through to legal, accounting, economics and graphic design. The more businesses that join our network, or partner with us, the wider the number of skills within the system becomes. All of this could be done for a set fee based on hours worked, or monthly retainer, but another option for select businesses of our choosing would be to officially partner with DNotes Global, where these services are provided in exchange for an agreed amount of equity in the business tokens. Suddenly bright people with great ideas, but no team around them to make it happen have access to a powerful network of highly skilled and highly driven business professionals to make their business idea come to life, and have a much higher chance of succeeding.

Main ICO happens = Everbody not on the verified list can invest, no securities (tokens for equity) can be exchanged here, but normal tokens can. If the TimMarsh holdings wanted, they could include a small "bonus" for early investors as is the current norm (not that I'd see the point).

DNotes then helps the business to build their application and implement it on the DNotes blockchain. We would aid in verification and validation phases, and then help them to market & manage the release of their product.

The DNotes team of assembled consultants and professionals will continue to meet keep in touch with the ICO issuer and ensure everything is running smoothly, auditing the business where need be, and our business analysts will be looking for ways to improve process efficiency and find further opportunities for growth.

Over time, DNotes builds a reputation for successful projects, this means more promising individuals would come to DNotes to achieve their future success, and also give investors more confidence that due diligence has been done, and that the businesses long-term prospects are maximised due to DNotes Global's involvement.

**Just one way it could look in the future**

Hi all, looking forward to diving in and catching up on the last few pages of the thread.

Wanted to quickly drop by and leave this link: https://soundcloud.com/epicenterbitcoin/200-ciaran-oleary-blueyard-the-disruption-of-venture-capital

We've talked a lot about intrinsic value, and I'm intrigued by the Ciaran's suggestion that, in terms of a VC looking at investing in an asset...when it's in equity, the intrinsic value is your claim to the net present value of the the equity's discounted future cash flows. If it's in a token, the intrinsic value is the transaction volume itself.

“Q: You can think of valuing a company as the net present value of the future cash flows that the startup is going to produce. But my fear is with things like Filecoin, Bitcoin, and Ethereum there is no intrinsic valuation model. So yes these represent markets, I find it hard to assign a rational value to it.”
-A: “Irrationality exists in equity markets too (look at Tesla...clearly we are riding ahead of any reasonable discounted cash flow model)”
-A: “I think that what’s happening now is that this is all getting diluted by the storage of value aspect that is going on and is really, really hard to quantify. And so we just say hey this is valuable and we can transact in it. But there is a way to say, well look, what problem is this addressing, how important is this problem? Is this a 50 billion problem or a 500 million problem? And then the difference is, if you own tokens, instead of looking at the discounted cash flow, you are looking at the market transaction volume, essentially. And then potentially the additional value that the token creates. And so I do think there is something to be said for at least trying an analytical approach.”

And proportional distribution absolutely fair for all.

Great comments. We firmly believe that reasonable regulations that are not burdensome or stifle innovation are essential for digital currencies to gain mass acceptance. 

Thanks MiningHabit! Now I know what I'm going to listen to as I go to sleep tonight. Working out the 'enterprise value' of an economic system is entirely different to working out the enterprise value of a business. While a business could be worth very little, many ICOs are worth in the tens of millions even though their business proposition is likely to have minimal impact. Essentially there are a hell of a lot of 'vouchers' to redeem at very small businesses out there. It's like a new launderette opening in your area, and everybody in the area buys 5 million dollars worth of vouchers before it even opens.