All have different strategies for attracting interest and investors. Much depends on the target audience of the project. It is clear that for altcoins and forks, the bulk of it is here on the forum, but for projects like AdHive this is not so. Here you need to give more advertising in social networks and video services. This is what the team is doing successfully.
I still hope that, despite other guidelines, AdHive will give an opportunity for a wider range of forum participants to participate in their campaign bounty.
yes, it's important, you need to attract different classes of people