Once customer makes 100 purchases (of $25 or more) in the site in the current year, customer is given Platinum status and rewarded with 50 VANIG tokens. Customer then starts earning 4% in VANIG tokens per transaction with the VANIG reward program.
The 100 purchase minimum is a really smart requirement as it drives people to actively use the platform and not just use it periodically for oneoff purchases, 4% is a really good reward, so i think it should be well to entice people to take note and actively try to make use of it consistently, driving volume is hugely important for a platform like this.
