the most attractive, in my opinion, in the project is that investments will be protected from price changes in the crypto-currency market. this is justified, because of its instability, today you own millions, and tomorrow you can lose everything. Of the losses no one is immune, but the developers of Neluns do everything in order to avoid big losses.
this is not the only distinctive feature of it. I believe that the participation of influential organizations adds confidence that the project will not burn, as happens with a large number of similar products. The exchange, for example, is licensed by the US Securities and Exchange Commission and the Commodity Futures Trading Commission.