How about we don't generalized it that everyone who do invest in to Bitcoin is doing that mainly for the goal of profit, this is because bitcoin itself stands as a store of value, some people can be in to Bitcoin because of the alarming increasing inflation rate of their local currency and consider Bitcoin a safe place against inflation of their value. People holding Bitcoin have the liberty of their own goal which can be different from the other person, the most important thing is that those holding Bitcoin should have a goal which motivates them to hold.
No problem if some people hold Bitcoin for the goal of "store of value". I don't say all people hold Bitcoin for profits, I only say 'most people', right.

Of course, we can't generalize it because each individual may have a chance to hold Bitcoin with their own goal. It is okay as long as it is a realistic goal.
Anyway, regarding holding Bitcoin to deal with inflation, this is still debatable among people. Some people said Bitcoin price is too volatile, so it can't really avoid the inflation. However, as long as we can hold for a long time, Bitcoin price actually keeps growing very well although it won't be as stable as Gold price.