I think crypto projects could do better by being honest about their risks instead of making everything sound like an opportunity to get rich.
For those in crypto, what makes you trust a project enough to put your money into it and when did you regret any investment?
I have also worked in a business where we had to sell products, but I was mostly learning as an intern, you can say. So what I learned is that when they have to make their customers try something new, they first test it in their own fields. Later, they suggest it to their customers, saying, "Don't pay us for it now. Pay us when you see the results."
They don't just give this offer to anyone but their trusted customers. They make the deal, and everything goes smoothly. If the product does what it promises, word already spreads when buyers talk about the product with their fellow workers.
So it's a chain, and the person I was working with was so expert at it. Well, I learned a thing or two. So, bro, we can't sell crypto as a product to someone who has never used it before unless we show them what we did and what we made, but that's against the rules of crypto. We should never show anything to anyone.
But we can tell them about others who don't care. They invested, made profits, and made a fortune. But this is the good side, and we have to show them the bad side too. Tell them every pro and con so they won't feel betrayed if anything goes wrong.