all of those choices must be an ICOs requirements to be called as good project.
because that is the quality you should check first the persons involve in ico their reliability
.make a backround check of every individual that involve to the project..and check the
white-paper too by that you can analyze the oucomw of the project in short or long
term.

You want to choose the right ICO before you have to research it and answer questions:
- What is the purpose of project?
- Why does the project need blockchain?
- Who is Dev teams and advisers? They have experience in this field or not
- Product of project will improve the life of human or not

before i always rely on my luck but now that i think about it, you need to read the whitepaper after all know the purpose of the ico, why they put it in blockchain, who will handle the ico, are they experienced enough to lead it, stuffs like that so that you know you're in good hands.

Background check and more background check this is the most suitable move for us investors that we should make.If we don't like to lose up money or do have higher chances on losing then better to do these things than on putting up money randomly.Usually I do always on checking out the devs behind it if they are capable and experienced enough on such project not just on those newbies who are first timers or even those devs doesn't really exist at all just using up another identity which signifies a scam.

In my assessment on this matter, For us to choose the right ico of course the first thing that we need to consider is the Team must be active to their project and always giving an update to the  main ann, bounty ann thread to their investors and participants. due to in this way the community will give their trust whole heartedly if they do this system and there is a big chances too that the will become success also in the end.

Try to find ICOs with their tokens offer utillity usage. Also a low market cap is actually a great thing if there is a working product. Also coin burning and low founder percentage are two other things I look at.

how to choose ICO i see the white paper and the road wap and the team

To chose the right ICO ?:
-white paper
-beta or prototype
-idea behind the project
-roadmap

I think the most important thing is the team. She must have the experience. if there is a sensible team that even the very bad idea you can make a successful

i rather not just rate it according to the choices that you presented.  Choosing an ICO for me is to know first what company are they linked to.  Second, is the demand of its offering in the market.  Third, the people behind the project and lastly the roadmap.