This is a very bold decision to go on sale when the whole market is on the decline.
I actually think starting a token sale whilst prices are down will be a benefit to the Tachain project. As we have seen today prices have picked up quite a bit which means more and more people will be able to reinvest profits into new ICOs.
I don't think that the whole market is on decline can bring many opportunities to stop people to invest in the project. This is a good project, isn't it?
This is a really good project, but you cant deny that the markets have been declining recently. With markets in a bad state it makes it harder for ICOs like Tachain to run token sales because there is less money around to invest and investors are not feeling as confident as they were 7/8 months ago.
This doesnt mean that markets wont improve and Tachain wont do well, it just means it might take a little bit longer to get where they want to go in terms of raising funds.