I don't think I seem hung up on anything. I can see through P&D scams. I'm asking what's in the works for development - technology, merchant adoption, etc? Is there anything unique in the works here or is it vulnerable to some other coin coming along?
This is only a month old. A clean launch isn't enough to ensure success at this point.
Right now the biggest things being worked on have a bounty on them.
If you're looking for what's next in the works, well those need to be completed.
Bitkoot has put out a functional GUI wallet, but it's not yet cross platform. If you run on windows, he needs feedback from end users trying that out. This has the possibility to be ported so that it can be cross platform, so please put your feedback in that thread. It's linked in the OP. Others have been working on different wallets, some might have posted them. These people really need feedback otherwise they're operating in the dark. The feedback can best come from any of us, as we're the ones using it. So, if you'd be kind enough please try it out and make a note of anything that you think doesn't work out great or can be done better and then post it

The same goes for all of the pools, they're only a few days released. Zone117x is an extremely competent developer, and the pool operators are running the software. It still needs tested heavily for your use. That's where any end user comes in. Feel free to make constructive comments on that thread, also listed in the OP. I know Archit also had a pool implementation, so maybe if anyone feels up to it could contact him and set up a pool if he's ready? Same goes for anyone else here just looking to mine. Please share your thoughts with constructive comments in that thread.
Those are two major hurdles that we can all help tackle as far as the technical end goes.
If you're looking to help with marketing, I think davidlatapie can set you up with something to do. If not, give him ideas. Feel free to send him a pm and maybe you both can come up with awesome ways to get us into markets. Also, there's a logo contest on 99 designs. Feel free to make a logo and submit it!