What types of contracts can be concluded on the Bigbom marketplace?
When the ads platform or publisher offer their services to customers, the Service Offer Contract is used.
How does it function?
It sets start and end dates, KPI terms and payment terms between both parties. Buyers will be able to review the information in advance, and make a decision on whether they would like to move forward with the deal.
Are there any special service contracts?
Of course they are also presented. Both advertisers and ads platform/publishers have the ability to create a Service Bidding Contract. With the same type of service as in the Service Offer Contract, participants will be able to make offers at the best prices, based on the term.
The best price? What do you mean?
After the Service Bidding Contract is validated, whoever makes the highest bid will be selected to execute the contract.
Oh, I see. There should be a payment contract, I think.
Yes, you are right. It works as follow: when an ads platform executes an advertising campaign for their customers, all KPIs promised in Service Offer Contract will be tracked and recorded by Bigbom Eco. Ads platforms can only request their customers to pay for BBOs when the KPI conditions have been met, and did not exceed the time specified on the smart contract.